Video Marketing

Semantic relevance is the new king

When it comes to getting a top spot in searches, everything changed when Google introduced new  aspects to its search algorithm at the end of 2013 (hummingbird update ). Now, you really have to show off your expertise to beat out the competition in your field. In other words, you need be a topic expert and prove it to Google if you want to achieve top  rankings, this is one area of our expertise.

The great news is that 3DSEO has an easy solution. Thanks to our newly developed, innovative video broadcast system and expertise in SEO video campaigns, 3DSEO can land you a high ranking on major search engines so you can bring in more business in spite of the changes!

 

Here's what our program delivers:

A slate of videos that show off your expertise -- each video highlights a different     aspect of your service or product so you reach more people as a topic expert, giving Google's new algorithm what it wants

Geographically-targeted videos reach customers that are close by

Strategic broadcasting of your videos so Google's new system takes notice -- and ranks you higher; Google loves videos...especially broadcast ones!

Syndication -- broadcasting gives you a better chance of hitting the syndication mark; when you go into syndication, your viewership increases within  the target location

An affordable campaign that converts marketing dollars into business revenue -- because videos convert into  leads better than any other medium ( which is why TV ads are so expensive)

Marketing that far exceeds text and websites -- video has about a 50 times the  chance to get a high rank on Google than a text based website

A competitive edge -- thanks to our fast, innovative way up search rankings

Background Information 

Recently, we conducted a little experiment to learn more about how search engines respond to common queries. We created a list of 40 of the most-searched keywords -- pulled from the search engines' own lists of popular and fast-growing search terms, like Google Trends -- and ran those searches on Google in the US and the UK, as well as on MSN UK and Yahoo UK.

MSN and Yahoo (both of which we studied only in the UK) still present only standard results for most of their searches. But Google blended non-standard search results into a large majority of the keywords we studied: nearly three-quarters of the searches we ran on Google in the UK, and well over half the searches we ran on Google in the US, returned blended results. In both the US and the UK, Google was more likely to blend videos into its results than any other type of media. (Images, in case you're wondering, are only rarely blended into any of the engines' search results.)

Not only are video results increasingly common in Google's search results, but your videos stand a much better chance than your text pages of being shown on the first results page. On the keywords for which Google offers video results, we found an average of 16,000 videos vying to appear on results pages containing an average of 1.5 video results -- giving each video about an 11,000-to-1 chance of making it onto the first page of results. By comparison, there were an average of 4.7 million text pages competing for a place on results pages with an average of just 9.4 text results -- giving each text page about a 500,000-to-1 chance of appearing on the first page of results. Now that's a lot of math, but here's what it means: on the keywords for which Google offers video results, any given video in the index stands about a 50 times better chance of appearing on the first page of results than any given text page in the index. Those are some attractive odds.

Best of all, so few interactive marketers focus on video optimization that most of the videos in Google's index aren't very well optimized -- so if you optimize your videos well, your chances of success will increase even further.

Let us prove to you how 3D SEO can increase your revenue!

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