Click to view Top Google results GREEN is a web result
Geri G Video Marketing
Google Video marketing success can be compared to the legal system as in “winning a case”. In a court of law with a fixed system of rules a case is interpreted by a Judge and Jury for an outcome. In a determination for top positions in Internet Search results, the rules CHANGE (slowly but continually) and there is only really one judge: Google. Google judges your “case videos ” on two platforms, the main Google search engine for web and video and on YouTube, which is the 2nd largest search platform in the USA.
Why your Google footprint is more important than your website
It is estimated that for every 10 Searches on Google there are 6 on YouTube FOR THE SAME QUERY This is even more true on Mobile. Mobile search on YouTube has increased 7 fold in the last 5 years - Furthermore, YouTube “ suggests” videos at the end of each play. YouTube videos can be embedded in 3rd party websites providing a much greater reach than a 3rd party web back-link to your website. Your video message on the 3rd party website is being ENDORSED by that website because it is playing directly on their page. As has been proven since the dawn of TV, video converts viewers into clients & Buyers at a MUCH higher rate than text based media.
Our services overview
We will shoot, edit and broadcast 3-4 “subject” videos per Month at a time of your convenience. These videos will be edited for broadcast (and subject to your review & approval). and will address the volume queries related to skincare and makeup for women . The videos ( with transcripts ) shows Google's search engine both location and topic expertise for your services as well as your skincare and makeup products . This continual broadcasting gets to a critical volume when over 12 videos have started dominating the Top of Google for the LA region ( in this instance all AESTHETICIAN and makeup queries ) in arrears so you can see your videos at the top before paying fees if measured against the cost of adwords for these important terms with commercial Intent would should be bringing in $7--$8K of traffic within 2 months and around $15-$18K thereafter ( at adwords prices ) We Bill this at $1800 per calendar month for a Guide to SEO costs see this
Smart Production & Broadcast
Each video will be edited for brevity, however if there are important specialist issues they can be longer, such as your expertise with differing skin types. Other long-form videos can address areas such as facial types & various effects that can enhance facial types , Discussion of such areas brings unique value. This is reflected in increased traffic to both your Video channel and your website where these videos are also found .
Geri G, Topic expert
Your authoritative commentary ( backed by reviews that Google now understands semantically with of the transcripts provided) enables INCREASED Google rank for your channel This means that subsequent videos rank higher on BOTH platforms (Video and General search).
Cumulative Topic expertise
A variety of Videos on Skincare and makeup enable Google to determine your topic of expertise as well as your ability to express NEW opinion on matters of public interest in your field,. When e.g when Mad men wins an award If these “newsjacking” ( the industry term) videos are shown in mainstream media sources, eg a popular celeb magazine blog page by being embedded or linked, the subsequent videos on the same or relevant subjects get MORE attention from Google, which create higher positions and more traffic to your site.
What Google is learning about Geri G
Google is able to understand all of this because just like in court, we produce the transcripts. However, we help Google understand the CONTEXT of the transcript because we have done very detailed keyword research that reveal the prevalence of “long tailed keywords “ (Known in Digital marketing as “low hanging fruit” ) that drive relevant traffic. It is well to note that 12-22% of all plastic surgery queries are novel and have never been seen before. This video from leading SEO industry Authority Rand Fishkin explains why Long tailed keywords are so important as they comprise of over 60% of search volume.
YT Channel optimization setup + website landing page integration
We will set-up and optimize GeriG YouTube channel correctly for broadcast. We link it to your website with Landing pages that have Custom Google Forms and we set-up split testing for conversion rate optimization. In addition after analysis we have determined that we can use the the GD2WP plugin on landing pages so that reviews can be integrated into these landing pages
Google Business page
We optimize the Google business page with snippets of transcripts that lead to videos. Only approximately 1 in 100K videos are broadcast from LA, the streaming capital of the world. The authority of your channel increases significantly by regular broadcasting and syndication. As that authority increases we make sure that the Los Angeles viewership sees Google Cards, recently introduced promotions inside YT videos.
Management of your channel
By appointing us managers of your YT channel we ensure that your channel is in “good standing “ and during the FULL setup we visualize with video and audio. Using voice-over artists and stock video footage we will broadcast your genuine reviews. ( 4 videos are included in the setup) These videos reviews will be seen by a MUCH LARGER AUDIENCE.
The cumulative effect of this is the tripling in size of the search “net” that catches MORE visitor queries. This increases your traffic significantly. We will provide copies of all the transcripts so that both the videos and the transcripts may be used on your website Blog. We can also set this up and run it.. This will also increases the visibility of your site. Think of the videos as pulling traffic towards your website as horses pull a carriage.
Bringing in more Business
The objective is to continue broadcasting on all relevant topics and to provide commentary on a wide variety of Skin care issues for a Los Angeles audience. Our agreement with you will confer exclusivity of our services in Los Angeles areas.
What we need
FTP access to the GeriG website to create Landing pages for Videos.
Full editing access to Google Analytics for 2 team members and myself.
The email addresses are all Google
A complete set of any new logos and graphic elements used at the largest sizes ( HD please)
We will set-up a dropbox and share this with you and your team members. I look forward to increasing your revenue as we have done for other clients. if you have
3D SEO LIMITED 11 Pembridge Crescent, Notting Hill Gate London UK W113DT
USA contact Patrick Martin 818 461 9139 firstname.lastname@example.org